Emily Pantel

Self Over Should

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Why did you decide to join 90 Day Business Launch?

My business was a dream for 5 years. I knew that I had a business inside of me that I was ready to share with the world, but a roadmap that could bring it into being was anything but clear (as a person who LOVES a checklist, especially). I also craved a sense of community so that solopreneurship wouldn’t be quite so solo. When I discovered Michelle and 90DBL, I knew that this program was exactly what I needed to finally take the leap and bring my business to life. Just 90 days later, my business is beyond what I could have imagined.

We'd love to know both the tangible and intangible results you got from 90 Day Business Launch! Lay it on us:

My business was a dream for 5 years, and in just 90 days it came to life beyond what I could have imagined. My level of confidence as a new business-owner wouldn’t have been possible without this program.

I am so proud of my website as a reflection of both my business and myself that I would sky-write the URL if I could.

My multi-phase marketing plan is already in place for the next 6 months, and it’s honestly a joy.

Within 1 week of launching, I received my first speaking invitation!

I know that my business is built to last because I built it in a sustainable way that’s authentic to me.

90 Day Business Launch provided countless opportunities for me to prove (to myself) that I can do hard things. My pre-launch scare-citement now tends toward pure excitement and gratitude that I get to do this work with my clients.

At every step in the program, the group format functioned as a form of “market testing” that helped me be as thoughtful as possible about my choices, and even more confident about the result that I announced to the world on Launch Day. 

Michelle assembled the kindest, most generous and brilliant group of women for this program, and as a result of 90 Day Business Launch, I also walked away with the community of my fellow launchers to support one another ongoing.

What was your biggest takeaway, lesson, or a-ha moment from the program?

The trust I cultivated in myself is the most invaluable takeaway from this program. Trust in my intuition, trust in my vision, and trust in my ability make it happen by showing up consistently (whatever “it” is!).

I can’t believe it’s only been 6 months since Launch Day because the pre-business-owner days feel so distant now. I am so in love with my business. I look forward to working on it every day and feel super connected to what I’m building. My offer has been magical for my clients and for me as well. I am learning so much and enjoying the process of integrating and applying it all.

Think of someone who was in your shoes when we first started working together. What advice do you have for her?

Your work is important, and your clients need you. This program is truly worth every penny, and so are you.

There is so.much.happening in our lives and the world that it seems impossible to think we could launch our dream business in 90 days! How did you make it happen? We'd love your best productivity/mindset/time management tip!

The way that Michelle broke down the program milestones into weekly pieces was incredibly helpful. It helped me work more efficiently with the time I had because I focused my energy on specific tasks without worrying about what else I could be working on.

I shared my weekly 90 Day Business Launch time commitment with my closest loved ones at the very start of the program, which made it easier for me to prioritize my business-building time.

I know that I focus best in the morning hours, so I began going to sleep earlier in order to wake up earlier. The extra 2 hours I created before the start of each workday allowed me to work on my business at least 10 hours/week, even while working full-time. I had so much fun working on it that I often swapped my evening TV episodes with business tasks also.

If someone wants to reach you and your work, where should they go?

Website: selfovershould.com

Instagram: @selfovershould

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